we
are
social
Typography
Branding
Poster Design
category
director
James Bowman
year
2021
project summary
This particular project was a group project where, in groups of four, we were tasked to create a brand or organization that either encouraged or discouraged the use of social media with a 3-poster campaign. We chose to promote the use of social media since we all used it and we found, through online research, that there were positive things about it.
To work efficiently as a group, we met to establish our roles and tasks and divided the work up. Apart from the research portion, I was specifically responsible for compiling a mood board for the campaign’s design and feel, the development of the We Are Social logo, the creation of poster compositions, letterhead design, and group organizational chart.
